SEO Specialist

Job Description

We are seeking a skilled SEO Specialist to join our vibrant team in Albury. You will be responsible for developing and implementing effective SEO strategies, conducting keyword research, and enhancing website visibility to drive organic traffic. The ideal candidate should have a strong understanding of search engine algorithms and best practices.

Responsibilities

• Implement on-page optimization techniques to boost search visibility.
• Conduct competitive analysis to identify market trends and opportunities.
• Create detailed reports on SEO performance and strategy effectiveness.
• Collaborate with web developers to ensure proper implementation of SEO best practices.
• Support the content marketing team with SEO-related insights.
• Utilize A/B testing to determine the most effective SEO strategies.
• Participate in brainstorming sessions to generate creative SEO solutions.
• Educate team members on SEO practices and standards.
• Analyze user experience metrics to inform SEO efforts.
• Assist in creating high-quality backlinks to improve site authority.

Requirements

Education

• Bachelor's degree in Marketing, Computer Science, or related field
• Relevant certifications in SEO are a plus

Experience

• 3+ years of experience in SEO or digital marketing

Technical Skills

• SEO Tools Proficiency
• HTML/CSS Knowledge

Soft Skills

• Analytical Skills
• Communication

Certifications

• Google Analytics Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Familiarity with Google Ads and other PPC platforms.
• Knowledge of social media marketing: Understanding how social media impacts SEO.

Benefits

• Competitive salary with performance bonuses
• Flexible work hours
• Professional development opportunities
• Health and wellness programs

Company Culture

• Team Spirit: We believe in collaborative culture and celebrate team successes.
• Continuous Improvement: We're dedicated to ongoing professional development and skill enhancement.
• Diversity and Inclusion: We welcome diverse backgrounds and perspectives.