SEO Specialist

Job Description

We are seeking an experienced SEO Specialist to join our growing team in Perth. The ideal candidate will have a proven track record in optimising websites for search engines and driving organic traffic. You will work closely with our content and marketing teams to develop strategies that improve our online presence.

Responsibilities

• Manage and optimise PPC campaigns to complement SEO efforts.
• Utilise data analytics to track and improve performance metrics.
• Build and manage backlinks to improve site authority.
• Assist in the development of social media strategies that align with SEO goals.
• Prepare and present SEO reports to stakeholders.
• Engage in continuous learning to improve personal and professional growth in SEO.
• Participate in brainstorming sessions to generate innovative ideas.

Requirements

Education

• Bachelor's degree in a relevant field
• Postgraduate qualifications in Digital Marketing or related fields are preferred

Experience

• 3+ years of proven experience in SEO

Technical Skills

• Keyword Research Tools
• Link Building Strategies
• Technical SEO

Soft Skills

• Detail-Oriented
• Creative Thinking

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with A/B testing: Knowledge of A/B testing principles for content optimisation.
• Experience with conversion rate optimization (CRO): Ability to implement strategies that enhance user journey and increase conversions.

Benefits

• Attractive compensation package and bonuses
• Health insurance and wellness programs
• Remote work options available
• Career development opportunities

Company Culture

• Employee Empowerment: We empower employees to take ownership of their work and drive their own career paths.
• Diversity and Inclusion: We are committed to building a diverse workforce that reflects the communities we serve.