SEO Specialist

Job Description

We are looking for an SEO Specialist to enhance our online presence and improve our search engine rankings. The ideal candidate will be well-versed in SEO best practices and digital marketing strategies. You'll work closely with our content and marketing teams to develop SEO-friendly content and optimize our website.

Responsibilities

• Conduct keyword research and analysis to guide content strategy.
• Optimise website content for search engines to improve organic rankings.
• Monitor and report on SEO performance metrics and analytics.
• Collaborate with content creators to develop SEO-friendly content.
• Stay updated with the latest SEO trends and algorithm updates.
• Implement link-building strategies to gain organic traffic.
• Conduct technical SEO audits and implement appropriate changes.
• Work with developers to ensure SEO best practices are integrated into the platform.

Requirements

Education

• Bachelor's degree in Business, Marketing, or a related field
• Advanced SEO certifications are a plus

Experience

• 2+ years of experience with a focus on SEO responsibilities

Technical Skills

• SEO Tools
• Social Media Marketing

Soft Skills

• Teamwork
• Adaptability

Certifications

• HubSpot Content Marketing Certification
• Moz SEO Essentials Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC and AdWords: Understanding of Pay-Per-Click advertising and how it complements SEO.
• Familiarity with Social Media SEO: Knowledge of recommendations and strategies for optimising social media channels.

Benefits

• Health and wellness program
• Flexible hours and work from home options
• Professional development opportunities
• Employee discounts

Company Culture

• Collaborative Environment: We encourage teamwork, communication, and the sharing of ideas across all levels of the organization.
• Support for Continuous Learning: We advocate for ongoing training and development to keep our team's skills sharp in the ever-changing digital landscape.
• Diversity and Inclusion: We celebrate differences and seek to create an inclusive workplace that values all voices.