Advertising Specialist

Job Description

As an Advertising Specialist, you will play a crucial role in developing and implementing advertising campaigns that effectively promote our clients’ products and services. You’ll collaborate with creative teams to create compelling advertising content and manage budgets to ensure effectiveness and maximum ROI.

Responsibilities

• Plan and implement advertising campaigns across multiple media channels.
• Manage ongoing advertising projects ensuring they meet deadlines and budgets.
• Write and edit engaging advertising copy that resonates with target audiences.
• Develop visual content that aligns with brand guidelines.
• Utilize analytics tools to measure campaign effectiveness.
• Research and integrate feedback from clients and stakeholders into campaigns.
• Organize and attend promotional events to enhance brand visibility.
• Collaborate with sales teams to ensure advertising aligns with sales strategies.
• Monitor competitors' advertising strategies and report findings.
• Support the marketing team in strategic planning and execution.

Requirements

Education

• Bachelor's degree in Marketing, Advertising, or a relevant field
• Postgraduate qualifications are advantageous

Experience

• At least 4 years of experience in a similar role, preferably within an agency

Technical Skills

• Media Buying
• SEO/SEM

Soft Skills

• Leadership
• Problem-solving

Certifications

• Certificación de Marketing Digital

Languages

• English: Fluent

Advantageous

• Cross-channel marketing experience: Experience in executing campaigns across both traditional and digital media.
• Familiarity with brand management strategies: Understanding of how to enhance brand positioning and equity.

Benefits

• Comprehensive health cover
• Annual performance bonuses
• Opportunities for career advancement
• Work-life balance initiatives

Company Culture

• Continuous Learning: We foster a culture of learning through training and mentorship opportunities.
• Positive Environment: We maintain a positive and supportive atmosphere that encourages personal and professional growth.