Market Research Analyst

Job Description

We're seeking a Market Research Analyst to join our vibrant team in Albury. In this role, you'll conduct extensive market research, assess potential markets, and analyse business trends. Your insights will drive strategic decisions and enhance our clients' competitive positioning.

Responsibilities

• Conduct competitor analysis and market segmentation.
• Prepare and present findings to management and clients.
• Identify emerging market trends and report on them.
• Develop strategies to mitigate risks based on data insights.
• Collaborate with cross-functional teams to ensure alignment.

Requirements

Education

• Bachelor's degree in Marketing, Business or statistics
• Master’s degree in a related field is an advantage

Experience

• 3+ years in market research with a proven track record

Technical Skills

• Statistical Analysis Software
• Survey Design

Soft Skills

• Attention to Detail
• Teamwork

Languages

• English: Fluent

Advantageous

• Knowledge of customer segmentation techniques: Ability to segment customers effectively based on market research.
• Experience with Tableau or data visualisation tools: Proficiency in data visualisation software for insightful reporting.

Benefits

• Health insurance and wellness programs
• Regular team-building activities
• Opportunities for promotions and career progression
• Support for continuous learning and development

Company Culture

• Supportive Work Environment: We maintain a positive workplace that supports employee well-being.
• Learning and Development: We invest in our employees' growth through training and mentorship programs.
• Community Engagement: We actively participate in community service and outreach initiatives.