Digital Marketing Specialist

Job Description

We are looking for a passionate Digital Marketing Specialist to join our team in Wollongong. In this role, you will lead the creation and implementation of digital marketing strategies that enhance our online presence. You will work closely with the content and design teams to devise campaigns that effectively engage customers and drive traffic to our website.

Responsibilities

• Conduct market research to identify opportunities for growth.
• Create targeted email marketing campaigns aimed at segmenting audiences.
• Manage relationships with external vendors and agencies.
• Ensure brand consistency across all digital platforms.
• Assist in organizing and promoting online events and webinars.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or relevant field

Experience

• 3-5 years of experience within digital marketing

Technical Skills

• Content Management Systems (CMS)
• Email Marketing

Soft Skills

• Analytical Skills
• Teamwork

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with video editing software: Experience in creating engaging video content for social media.
• Proficiency in data analysis tools: Ability to derive insights from marketing data for better decision-making.

Benefits

• Inclusive health and wellness programs.
• Generous annual leave and sick days.
• Creative work environment with a focus on innovation.
• Support for ongoing education and training.

Company Culture

• Diversity and Inclusion: We are dedicated to building a diverse and inclusive team.
• Continuous Improvement: We believe in the importance of continuous learning and professional development.
• Work-Life Balance: We emphasize the importance of maintaining a good work-life balance.