SEO Specialist

Job Description

We're seeking a results-driven SEO Specialist to join our dynamic team in Coffs Harbour. The ideal candidate will possess a solid understanding of SEO best practices and be adept at executing strategies that improve organic search rankings and drive traffic. Your role will involve keyword research, on-page optimization, and developing content strategies that align with our clients' business goals.

Responsibilities

• Conduct ongoing keyword and competitor research.
• Evaluate new SEO tools and technologies.
• Design and implement content strategy plans.
• Backlink analysis and monitoring.
• Create and manage SEO reporting dashboards.
• Collaborate with social media and PPC teams for cross-channel strategies.

Requirements

Education

• Bachelor's degree in Marketing, Digital Media, or a related field
• Master’s degree is preferred

Experience

• 4+ years of experience in SEO and digital marketing

Technical Skills

• Keyword Research Tools
• Content Management Systems (CMS)

Soft Skills

• Teamwork
• Time Management

Certifications

• Advanced SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Understanding of UX/UI principles: Experience in optimizing user experience for better SEO results.
• Knowledge of local SEO strategies: Experience in optimizing for local search visibility and reputation management.

Benefits

• Comprehensive health insurance plans.
• Annual leave and sick leave entitlements.
• Employee discounts on services.
• Wellness initiatives and team-building activities.

Company Culture

• Diversity and Inclusion: We value diverse perspectives and are committed to maintaining an inclusive workplace.
• Work-Life Balance: We support our employees in maintaining a healthy balance between work and personal life.
• Community Engagement: We encourage our team to engage with the local community and contribute positively.