Marketing Coordinator

Job Description

As a Marketing Coordinator, you'll play a vital role in developing and integrating marketing strategies that resonate with our audience. Your expertise will be crucial in managing content creation, executing social media strategies, and collaborating with our teams to ensure a cohesive brand message.

Responsibilities

• Develop and implement digital marketing strategies to boost online engagement.
• Monitor social media interactions and respond to customer inquiries effectively.
• Analyze data from marketing campaigns and prepare performance reports.
• Collaborate with the sales team to align marketing strategies with sales goals.
• Assist in creating promotional content that resonates with target audiences.
• Organize webinars and online events to engage with prospects.
• Contribute to SEO strategies to improve website traffic.
• Support the marketing budget planning and management process.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree is an asset

Experience

• 2+ years of experience in digital marketing, with a focus on SEO and PPC

Technical Skills

• SEO/SEM
• Google Analytics

Soft Skills

• Interpersonal Skills
• Organizational Skills

Certifications

• Google Analytics Certified
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Local Market Trends: Understanding of the digital marketing landscape in Tasmania.
• Experience with Influencer Marketing: Ability to identify and collaborate with influencers relevant to our market.

Benefits

• Salary packaging options to enhance your earnings
• Support for ongoing education and training
• Wellness initiatives and gym membership discounts
• Annual company events and team retreats

Company Culture

• Innovative Thinking: We thrive on creativity and encourage innovative thinking to solve challenges.
• Respect for Diversity: We honour diverse perspectives and celebrate our unique backgrounds.
• Supportive Environment: We provide support for our team members to foster their personal and professional growth.