SEO Specialist

Job Description

Join our vibrant team as an SEO Specialist! The perfect candidate will have a knack for crafting compelling SEO strategies and executing them effectively to boost our clients' online visibility. You will work closely with our marketing team to analyse data, optimise content, and drive traffic growth.

Responsibilities

• Measure and report performance of all SEO campaigns, and assess against goals.
• Identify trends and insights, and optimise spend and performance based on these insights.
• Develop SEO-friendly content strategies to enhance site rankings.
• Advise on technical SEO measures that could be beneficial.
• Conduct competitive analysis to identify areas for improvement.
• Collaborate with the design and development teams to ensure SEO best practices are followed.
• Contribute to the creation of brand awareness and visibility for clients.
• Maintain an up-to-date knowledge of best practices in the field.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree in Digital Marketing is a plus

Experience

• 3+ years of experience in SEO and digital marketing preferably in an agency setting.

Technical Skills

• SEO Tools (e.g., SEMrush, Moz)
• Pay-Per-Click (PPC) Advertising

Soft Skills

• Problem-solving
• Adaptability

Certifications

• Google Ads Certification
• SEO Certified Professional

Languages

• English: Fluent

Advantageous

• Experience in local SEO: Ability to optimise content for local search and manage Google My Business profiles.
• Basic knowledge of UX principles: Understanding how user experience affects SEO performance.

Benefits

• Salary review after 6 months
• Paid subscriptions for industry tools and resources
• Health insurance
• Team-building activities and events

Company Culture

• Team Collaboration: We foster a culture of collaboration, where team members work together to achieve shared goals.
• Inclusivity: We are committed to creating an inclusive environment where all employees feel valued and respected.
• Feedback and Recognition: We regularly recognise and celebrate the achievements of our staff, fostering an encouraging atmosphere.