SEO Specialist

Job Description

As an SEO Specialist at Tech Innovations Inc., you'll be responsible for developing and executing optimisation strategies to improve our clients' online visibility. Your expertise will help drive organic traffic, enhance search engine rankings, and contribute to overall digital marketing efforts.

Responsibilities

• Execute keyword research and analysis to inform content strategy.
• Create and manage SEO campaigns to improve organic traffic.
• Generate SEO performance reports and communicate findings.
• Collaborate with the marketing team to align goals and strategies.
• Optimise website content for better search engine visibility.
• Monitor site performance and troubleshoot SEO issues.
• Research competitor SEO strategies and identify gaps.
• Implement on-page and off-page SEO tactics.
• Conduct technical SEO audits to resolve issues.
• Advise on local SEO strategies for targeted campaigns.

Requirements

Education

• Bachelor's degree in Digital Marketing or related discipline

Experience

• 4+ years of experience in SEO and online marketing

Technical Skills

• Keyword Research
• Data Analysis

Soft Skills

• Teamwork
• Project Management

Certifications

• Advanced SEO Certification

Languages

• English: Fluent

Advantageous

• Understanding of web analytics tools: Experience using tools like Google Analytics for comprehensive reporting.
• Knowledge of local SEO techniques: Expertise in optimising for local search results.

Benefits

• Comprehensive health insurance
• Performance bonuses
• Training and workshop reimbursements
• Team-building activities

Company Culture

• Continuous Improvement: Our culture promotes continuous learning and professional growth.
• Diversity and Inclusion: We are committed to fostering a diverse and inclusive workplace for all.
• Sustainability: We prioritise sustainability in our operations and approach to business.